// our vision
Power athlete’s Passion for Ski Racing across North America
Our Vision is much more than a set of words. It’s our compass and it guides us in everything that we do in skiing and ski racing to develop Champions in Sport and Life. Let us give you some insight into what it means to us.
/ Power
Our unique set of capabilities. Power doesn’t come by accident, nor is it created. It comes by TEAMWORK and a bespoke skillset.
/ Passion
The one piece that unifies us consistently with our athletes, parent and coaches.
/ Focus
A key component in athletic development that contributes to success. This is a what helps us Build Champions in Sport and Life.
/ Commitment
A foundational piece that builds upon the development of our athlete’s future goals and achievements.
/ Ski Racing
It’s our Heritage. Our Business. Our Future.
/ Excellence
We operate and think with this in mind to reach and engage with athletes from all over North America.
"To be a performance centre of excellence in the development of champions by engaging our athletes , coaches & partners who share our similar goals in athlete development and the continued growth of ski racing and skiing"
/ We are Dynamic
We never stand still or settle for status quo. This ensure we are constantly evolving for our athletes, the industry and our partners.
/ We are United
In the pursuit of excellence for our athletes, none of us are smarter than ALL of us. Together as a team we do incredible things for our sport and for our athletes.
/ We are Passionate
We bring purpose to everything we do towards skiing and ski racing. We take pride in and build on our heritage.
/ We are Bold
And unafraid to take the calculated risks in our pursuit to be memorable, unexpected and to deliver value for our athletes and our partners
/ Excellence in Conduct
- We respect other athletes, coaches, and the individuals who provide the opportunity for us to compete
- We respect observation and feedback to our efforts
- We respect our equipment that allows us to perform at our highest level
- We respect and value the time commitment to achieve our goals and the time commitment of others who are helping us become champions
- We respect effort, hard work, and dedication
/ Excellence in Effort
- We advocate the High Standard
- We are Committed
- We are Dedicated to always Improving
- We are Focused on our Goals
- We are Supportive to our Athletes
/ Excellence in Communication
- We Communicate Positively
- We Communicate Constructively
- We Communicate with Fairness
- We Communicate Politely and Properly
/ Excellence in Reputation
- We are Ambassadors
- We are Role Models
- We are Positive
- We are Accountable